Inspired by a humorous prank, The XU Doughnut is an Instagram account and Xavier Marketing tool that took the campus by storm my freshman year. The original intention was to build an influencer-esk account that featured a donut exploring campus and doing typical student activities. I used the account not only to improve upon my social media marketing skills, but as a way to interact with and help my peers in a more informal way than what the official Xavier accounts were capable of. At its peak in early Sophomore year, the account had over 500 followers and brought in an average of 150 likes on each post.
You heard of D Artangnan, you heard of The Blue Blob, but did you know there is a third Musketeer Mascott?!
🍩Official account for XU D Oughnut🍩
"Believing got us nowhere without also doing." -Me
I am a new graduate from Xavier University in Cincinnati, OH. I love working with people of all kinds. Please contact me if you are interested in working together.